Colours

Primary
Secondary

The chosen colours also reflect the dynamic and technical aspects of the company. In the course of the new brand identity, the existing colours were redefined and modernised. The modern dark blue and the significant shade of red support the commitment to our values, while the new lettering conveys the idea of progress. The black or negative version of the logo or symbol are only used if a coloured representation in blue and red is not possible.

Primary

The newly defined colours, i.e. the elegant dark blue and the striking red tone, are primarily used in brand communication. These paint a uniform picture of the brand presence and create a recognition value in both internal and external communication.

Secondary

If a coloured representation of the logo, lettering or symbols is not possible, the secondary version, i.e. the black or negative representation, can be used.

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